Baidu, Inc. (BKK:BIDU01)

Baidu Ratios and Metrics

Market cap in millions THB. Fiscal year is January - December.

Fiscal Year	Current	FY 2024	FY 2023	FY 2022	FY 2021	FY 2020
Period Ending	Aug 13, 2025	Dec 31, 2024	Dec 31, 2023	Dec 31, 2022	Dec 31, 2021	Dec 31, 2020
Market Capitalization	1,002,124	1,014,708	1,431,221	1,366,272	1,719,557	2,214,027
Market Cap Growth	-19.86%	-29.10%	4.75%	-20.54%	-22.33%	69.86%
Enterprise Value	915,436	838,981	1,028,422	1,053,993	1,338,992	1,946,474
PE Ratio	8.42	9.31	15.06	39.12	33.31	21.51
PS Ratio	1.60	1.62	2.19	2.20	2.64	4.50
PB Ratio	0.74	0.76	1.12	1.15	1.47	2.51
P/TBV Ratio	0.96	0.93	1.39	1.41	1.83	3.17
P/FCF Ratio	12596.36	16.47	11.61	15.24	35.66	25.19
P/OCF Ratio	23.76	10.16	8.06	10.42	16.35	19.90
EV/Sales Ratio	1.53	1.34	1.58	1.70	2.06	3.95
EV/EBITDA Ratio	5.16	4.96	5.73	6.85	9.45	12.88
EV/EBIT Ratio	10.00	8.35	9.59	13.16	23.99	28.82
EV/FCF Ratio	11506.71	13.62	8.34	11.76	27.77	22.15
Debt / Equity Ratio	0.35	0.28	0.32	0.38	0.41	0.43
Debt / EBITDA Ratio	2.58	1.97	2.06	2.64	2.97	2.28
Debt / FCF Ratio	6003.12	6.06	3.33	5.11	9.92	4.32
Asset Turnover	0.31	0.32	0.34	0.32	0.35	0.34
Inventory Turnover	-	17.88	49.39	47.24	61.24	-
Quick Ratio	2.00	1.75	2.76	2.46	2.62	2.55
Current Ratio	2.29	2.09	3.01	2.67	2.86	2.68
Return on Equity (ROE)	9.37%	8.85%	8.61%	3.26%	3.65%	10.44%
Return on Assets (ROA)	2.93%	3.20%	3.46%	2.59%	1.87%	2.90%
Return on Capital (ROIC)	3.40%	3.76%	4.09%	3.10%	2.26%	3.53%
Return on Capital Employed (ROCE)	5.40%	6.20%	6.70%	5.10%	3.50%	5.60%
Earnings Yield	11.88%	11.01%	6.88%	2.77%	3.11%	4.67%
FCF Yield	0.01%	6.07%	8.61%	6.56%	2.80%	3.97%
Buyback Yield / Dilution	1.67%	1.38%	-1.00%	0.18%	-2.10%	1.25%

Source: S&P Global Market Intelligence. Standard template. Financial Sources.