MINISO Group Holding Limited (HKG:9896)
Hong Kong flag Hong Kong · Delayed Price · Currency is HKD
38.60
-0.10 (-0.26%)
Aug 15, 2025, 4:08 PM HKT

MINISO Group Holding Company Description

MINISO Group Holding Limited, an investment holding company, engages in the retail and wholesale of design-led lifestyle and pop toy products in China, the rest of Asia, the Americas, Europe, Indonesia, and internationally.

The company offers products in various categories, including home decor products, small electronics, textiles, accessories, beauty tools, toys, cosmetics, personal care products, snacks, fragrances and perfumes, and stationeries and gifts under the MINISO brand; and blind boxes, toy bricks, model figures, model kits, collectible dolls, Ichiban Kuji, and other popular toys under the TOP TOY brand.

The company also operates a character-themed store in Vietnam. In addition, the company engages in brand licensing activity.

MINISO Group Holding Limited was founded in 2013 and is based in Guangzhou, China.

MINISO Group Holding Limited
Country Cayman Islands
Founded 2013
Industry Specialty Retail
Sector Consumer Discretionary
Employees 7,003
CEO Guofu Ye

Contact Details

Address:
Building A, Mingfeng Plaza
Guangzhou, 510000
China
Phone 86 20 3622 8788
Website miniso.com

Stock Details

Ticker Symbol 9896
Exchange Hong Kong Stock Exchange
Fiscal Year January - December
Reporting Currency CNY
ISIN Number KYG6180F1081
SIC Code 5331

Key Executives

Name Position
Guofu Ye Founder, Chairman of the Board of Directors and Chief Executive Officer
Minxin Li Executive Vice President
Jingjing Zhang Vice President, Chief Financial Officer and Joint Company Secretary
Allis-Yueling Chen Investor Relation Specialist
Na Dou Executive Vice President
Hoi Ting Wong Joint Company Secretary
Yang Yunyun Vice President