Roku, Inc. (ROKU)
NASDAQ: ROKU · Real-Time Price · USD
99.60
+1.59 (1.62%)
At close: Sep 26, 2025, 4:00 PM EDT
98.96
-0.64 (-0.64%)
After-hours: Sep 26, 2025, 7:59 PM EDT
Roku, Inc. Analyst Ratings
Total Analysts
24
Consensus Rating
Buy
Price Target
$100.58
Upside
+0.98%
Ratings History
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| Citigroup | Citigroup | Hold Maintains $85 → $100 | Hold | Maintains | $85 → $100 | +0.40% | Sep 18, 2025 |
| JMP Securities | JMP Securities | Buy Maintains $110 → $145 | Buy | Maintains | $110 → $145 | +45.58% | Sep 8, 2025 |
| JMP Securities | JMP Securities | Buy Reiterates $110 | Buy | Reiterates | $110 | +10.44% | Sep 2, 2025 |
| JMP Securities | JMP Securities | Buy Reiterates $110 | Buy | Reiterates | $110 | +10.44% | Aug 25, 2025 |
| JP Morgan | JP Morgan | Buy Maintains $100 → $105 | Buy | Maintains | $100 → $105 | +5.42% | Aug 1, 2025 |
| UBS | UBS | Hold Maintains $72 → $95 | Hold | Maintains | $72 → $95 | -4.62% | Aug 1, 2025 |
| Wells Fargo | Wells Fargo | Buy Maintains $100 → $113 | Buy | Maintains | $100 → $113 | +13.45% | Aug 1, 2025 |
| Guggenheim | Guggenheim | Strong Buy Maintains $100 → $105 | Strong Buy | Maintains | $100 → $105 | +5.42% | Aug 1, 2025 |
| Wedbush | Wedbush | Buy Maintains $100 → $110 | Buy | Maintains | $100 → $110 | +10.44% | Aug 1, 2025 |
| Susquehanna | Susquehanna | Buy Maintains $85 → $110 | Buy | Maintains | $85 → $110 | +10.44% | Aug 1, 2025 |
| Keybanc | Keybanc | Buy Maintains $115 → $116 | Buy | Maintains | $115 → $116 | +16.47% | Aug 1, 2025 |
| Rosenblatt | Rosenblatt | Hold Maintains $75 → $101 | Hold | Maintains | $75 → $101 | +1.41% | Aug 1, 2025 |
| Needham | Needham | Strong Buy Maintains $100 → $110 | Strong Buy | Maintains | $100 → $110 | +10.44% | Aug 1, 2025 |
| Needham | Needham | Strong Buy Reiterates $100 | Strong Buy | Reiterates | $100 | +0.40% | Jul 24, 2025 |
| JMP Securities | JMP Securities | Buy Maintains $95 → $110 | Buy | Maintains | $95 → $110 | +10.44% | Jul 21, 2025 |
| JP Morgan | JP Morgan | Buy Maintains $85 → $100 | Buy | Maintains | $85 → $100 | +0.40% | Jul 18, 2025 |
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Analyst Star Rankings
Our analyst star rankings are based on these four factors
- Success Rate
- The percentage of ratings that are profitable.
- Average Return
- The average percentage return within one year of the rating.
- Rating Count
- The more ratings the analyst has provided, the higher the score.
- Recency
- Ratings provided within the past year contribute to a higher score.