Zebra Technologies Corporation (ZBRA)

Zebra Technologies Stock Forecast

Stock Price Forecast

According to 7 professional analysts, the 12-month price target for Zebra Technologies stock ranges from a low of $300 to a high of $410. The average analyst price target of $346.29 forecasts a 30.77% increase in the stock price over the next year.

Price Target: $346.29 (+30.77%)

Analyst Consensus: Buy

Target	Low	Average	Median	High
Price	$300	$346.29	$345	$410
Change	+13.29%	+30.77%	+30.28%	+54.83%

* Price targets were last updated on Oct 29, 2025.

Analyst Ratings

The average analyst rating for Zebra Technologies stock is "Buy". This means that analysts believe this stock is likely to outperform the market over the next twelve months.

Recommendation Trends

Rating	Jul '25	Aug '25	Sep '25	Oct '25	Nov '25	Dec '25
Strong Buy	3	3	3	3	3	2
Buy	2	1	1	2	2	2
Hold	4	4	4	3	3	3
Sell	0	0	0	0	0	0
Strong Sell	0	0	0	0	0	0
Total	9	8	8	8	8	7

Latest Forecasts

Analyst	Firm	Rating	Rating	Action	Price Target	Upside	Date
Piyush Avasthy Citigroup	Citigroup	Hold Maintains $346 → $311	Hold	Maintains	$346 → $311	+17.44%	Oct 29, 2025
Jamie Cook Truist Securities	Truist Securities	Hold Maintains $350 → $331	Hold	Maintains	$350 → $331	+25.00%	Oct 29, 2025
Tim Long Barclays	Barclays	Buy Maintains $375 → $360	Buy	Maintains	$375 → $360	+35.95%	Oct 29, 2025
Piyush Avasthy Citigroup	Citigroup	Hold Maintains $340 → $346	Hold	Maintains	$340 → $346	+30.66%	Oct 9, 2025
Jamie Cook Truist Securities	Truist Securities	Hold Maintains $319 → $350	Hold	Maintains	$319 → $350	+32.17%	Oct 8, 2025

More Analyst Ratings

Financial Forecast

Revenue This Year

5.49B

Increased by 10.26%

from 4.98B

Revenue Next Year

6.04B

Increased by 10.00%

from 5.49B

EPS This Year

15.98

Increased by 56.98%

from 10.18

EPS Next Year

17.92

Increased by 12.13%

from 15.98

Fiscal Year	FY 2020	FY 2021	FY 2022	FY 2023	FY 2024	FY 2025	FY 2026
Period Ending	Dec 31, 2020	Dec 31, 2021	Dec 31, 2022	Dec 31, 2023	Dec 31, 2024	Dec 31, 2025	Dec 31, 2026
Revenue	4.45B	5.63B	5.78B	4.58B	4.98B	5.49B	6.04B
Revenue Growth	-0.83%	26.51%	2.74%	-20.71%	8.66%	10.26%	10.00%
EPS	9.35	15.52	8.80	5.72	10.18	15.98	17.92
EPS Growth	-6.22%	65.99%	-43.30%	-35.00%	77.97%	56.98%	12.13%
Forward PE	-	-	-	-	-	16.57	14.78
No. Analysts	-	-	-	-	-	21	21

Historical EPS numbers are GAAP, while forecasted numbers may be non-GAAP.

Revenue Forecast

Revenue	2025	2026	2027	2028	2029
High	5.7B	6.4B
Avg	5.5B	6.0B
Low	5.2B	5.7B

Revenue Growth

Revenue Growth	2025	2026	2027	2028	2029
High	13.9%	16.3%
Avg	10.3%	10.0%
Low	5.1%	3.9%

EPS Forecast

EPS	2025	2026	2027	2028	2029
High	16.77	19.71
Avg	15.98	17.92
Low	12.85	14.95

EPS Growth

EPS Growth	2025	2026	2027	2028	2029
High	64.7%	23.3%
Avg	57.0%	12.1%
Low	26.2%	-6.5%

Sources: Price targets and analyst ratings provided by Benzinga. Revenue and EPS forecast data provided by Finnhub. The data is sourced from Wall Street analysts. Data disclaimer.